What are the most popular gifts for him right now?

Based on US search data through September 2026, the fastest-rising picks are Ninja Creami, Nintendo Switch 2, Loop earplugs.

Which gifts should I avoid?

These are past their peak: Meta Ray-Ban glasses.

Gifts for him, ranked by demand

For a partner, a dad or a brother: gifts that people are searching for right now, with the ones past their peak clearly marked.

🔥 Most wantedNinja Creami
1
Kitchen
Ninja Creami
Turn frozen pints into ice cream, gelato or sorbet at home.
Why it's on the list: 50% more people want it than a year ago: about 450K Americans search for it every month.
See it on Amazon
New in 2026Nintendo Switch 2
2
Tech
Nintendo Switch 2
The new Switch with Mario Kart World ready to race.
Why it's on the list: 23% more people want it than a year ago: about 1.5M Americans search for it every month.
See it on Amazon
🔥 Most wantedLoop earplugs
3
Wellness
Loop earplugs
Reusable earplugs that cut the noise without cutting you off.
Why it's on the list: 22% more people want it than a year ago: about 165K Americans search for it every month.
See it on Amazon
Christmas favoriteUGG slippers
4
Fashion
UGG slippers
The cozy sheepskin slip-on everyone keeps wearing.
Why it's on the list: A holiday classic: about 1.8M Americans searched for it in December, 20× more than in a quiet month.
See it on Amazon
Christmas favoriteHeated blanket
5
Home
Heated blanket
Instant cozy: a plush throw with four heat settings.
Why it's on the list: A holiday classic: about 550K Americans searched for it in December, 17× more than in a quiet month.
See it on Amazon
Christmas favoriteTheragun
6
Wellness
Theragun
A pocket-sized massage gun that goes everywhere.
Why it's on the list: A holiday classic: about 246K Americans searched for it in December, 4× more than in a quiet month.
See it on Amazon
New in 2026Ember Mug
7
Kitchen
Ember Mug
Coffee that stays exactly as hot as you like it.
Why it's on the list: A holiday classic: about 201K Americans searched for it in December, 7× more than in a quiet month.
See it on Amazon
Loved all yearOura Ring
8
Tech
Oura Ring
Sleep, stress and heart health, tracked from your finger.
Why it's on the list: About 1.5M Americans search for it every month.
See it on Amazon
Loved all yearFoot massager
9
Wellness
Foot massager
A heated shiatsu foot massage after a long day on their feet.
Why it's on the list: About 135K Americans search for it every month. In December, that jumps to 301K.
See it on Amazon
New in 2026Kindle Colorsoft
10
Tech
Kindle Colorsoft
Color e-reader with paper-like comfort and no tablet glare.
Why it's on the list: About 22K Americans search for it every month. In December, that jumps to 60K.
See it on Amazon

Skip these this year

Huge before, fading fast now. Unless it's on their list, pick something above.

Meta Ray-Ban glasses −45%

When people shop for this

Monthly US searches for “what to get my boyfriend for christmas”. A holiday classic: about 22K Americans searched for it in December, 444× more than in a quiet month.

1.9KOct2025

12KNov

22KDec

720Jan2026

480Feb

260Mar

110Apr

70May

50Jun

140Jul

210Aug

590Sep

Questions people ask

What are the most popular gifts for him right now?: Based on US search data through September 2026, the fastest-rising picks are Ninja Creami, Nintendo Switch 2, Loop earplugs.
Which gifts should I avoid?: These are past their peak: Meta Ray-Ban glasses.